Those of you who notice such things likely noticed
that we changed our appearance last month. As you can see, we didn’t
do anything too radical; just modernized our logo a bit and (hopefully)
cleaned up our presentation. Throughout the redesign process, we’ve
tried to remember that we produce Turf for you, the working lawn care
operator and landscaper. We’re not out to win any design awards or
industry accolades. Our only directive is to bring you what you’ve
told us you want—stories about people who solve the same day-to-day
problems that you do and information about products that will help you be
more productive, safe and profitable. We’re trying to bring you that
information in the clearest way possible. Let us know if you think we can
do it better.
Don’t forget, every issue of Turf is now
uploaded to our Web site, www.turfmagazine.com. You don’t need to log
in or give us your name or e-mail address. Everything at the site is
available to you with no strings attached. In addition to current and back
issues of the magazine, you’ll find helpful directories to find the
products you’re looking for, as well as the local dealers selling and
servicing those products. There are helpful links to all of our sister
publications and online communities, including the industry’s most
popular Web site, www.LawnSite.com.
What? You haven’t become a member at www.LawnSite.com yet?
If not, you are missing out on the biggest database of useful information
available anywhere in the lawn care industry, not to mention the day-to-day
conversation and interaction with your peers from across the country. Check
You’re going to want to keep an eye on www.turfmagazine.com.
We have a lot of things we want to add this year to make the site more
informative and more interactive for you.
Speaking of new, starting with this issue of Turf, we
will be running a monthly section entitled “Turf Science.”
Within this section you will find information about all aspects of
chemical control products: what they are, how they work, what they can do
for your customers and what they can do for you and your business. This is
such an important (and potentially profitable) part of any lawn care or
landscaping operation, we want to highlight it every month. We’ll be
looking to the chemical manufacturers, formulators and distributors, as
well as you, our readers, to help us stay on target and present the
information you need to be knowledgeable and successful in this vital
area of our industry.
All of the changes we’ve been making over the
last year or so have one goal in mind, to make our magazines and electronic
products more useful to you. If you have ideas on how we can do that
better, never hesitate to drop me a line.