Steve Cohen

Steve Cohen

HENRICO, Va. — GreenMark Consulting Group, headquartered here, kicked off its GreenMark Landscape | Irrigation Business BootCamp February 4 at Aquarius Supply in Norristown, Pennsylvania. Aquarius Supply sponsored the program to assist the growth of its clients’ businesses.

Other one-day sponsored BootCamp challenges are being offered in select U.S. markets in February and early March. The sponsor-hosted events are free of charge contractors. These are invitation only events and will be scheduled with sponsors on first-come first-serve basis.

The online interactive GreenMark Landscape | Irrigation Business BootCamp platform also features a 30-Day BootCamp and a Green Industry Academy where participants learn the four core functions of business. All three platforms are geared for up companies with revenues up to $5 million a year seeking to get to the next level.

The foundation of the BootCamp is based on four core principles:

Core 1. Guiding the Business (Culture and Organizational Mindset)

Core 2: Running the Business (Systems and Process Improvement)

Core 3: Getting the Business (Branding and Marketing Integration)

Core 4: Doing the Business (Internal and External Operations)

GreenMark Consulting Group founder Steven Cohen and partner Anthony J. Canonico III will be directing the nationwide green industry educational program. Cohen has held key leadership positions with several large landscape companies on the Eastern Seaboard in the capacity of director of operations, VP-Landscape, and VP-Operations and most recently as COO. He has more than 30 years experience in the landscape and snow management business.

Canonico, a serial entrepreneur, brings more than 25 years of proven success in business branding, marketing, sales, operations and business management in landscape management/irrigation service to the program.

  • One-Day Challenge | GreenMark Hosted Events: These are being offered to Green Industry Businesses in specific cities throughout North America, offered at a $295.00 per person registration fee.
  • 30-Day Challenge | Online Interactive Course Work: This is being offered to Green Industry Businesses at a $495 registration fee. GreenMark has partnered with an online education firm that develops online course work/study for universities and Fortune 500 Companies throughout North America. The 30 Day Challenge offers an easy entry/work at your own pace opportunity for the business owner.
  • One- Day Challenge & 30 Day Challenge | Online Interactive Course Work for Industry Associations:  GreenMark is offering Green Industry Associations the opportunity to offer the One-Day challenge and/or the 30-day Online Interactive Course to their members at discounted registration fees.