COATESVILLE, Ind. –The North American Equipment Dealer Association (NAEDA) has announced Dixie Chopper, part of Jacobsen, a Textron, Inc. company, as the winner of its 2015 Most Improved award.
Dixie Chopper received NAEDA’s 2015 Most Improved award for attaining the greatest percentage of improvement in overall ratings from 2014 based off the association’s annual dealer-manufacturer relations survey. Each year the NAEDA invites thousands of equipment dealers across the country to participate in the survey and this year the association received more than 6,000 manufacturer ratings, according to Gail Halderman, chair of NAEDA’s Member Services Committee.
In the survey, manufacturers are rated in 12 categories: overall dealer satisfaction, product availability, product quality, product technical support, parts availability, parts quality, return privileges, communication with management, warranty procedures, warranty payments, marketing and advertising support and manufacturers’ response to dealer needs/concerns.
This award comes just one year after being acquired by Jacobsen and Textron.
The complete news release from NAEDA can be read here.