After two years of steady growth for ZRATOR, UTECO, Inc. is pleased to announce that EDM Distributors, Inc., Suffield, Conn., will handle ZRATOR distribution in New England and upstate New York. The company’s long-term business plan has been to begin marketing its ZRATOR line of steerable, front-mount core plug aerators for zero-turn mowers through a strong two-step distribution channel.
EDM is the first distributor UTECO has assigned. EDM has been distributing a number of well-known products since 1980 and will play a key role in helping to get the ZRATOR product closer to the dealers and landscapers in its market area.
Based in Richmond, Va., UTECO has been a distributor in the southern U.S. since 1941, and began manufacturing the ZRATOR in 2010. Visit www.zrator.com for more information.