LOUISVILLE, Ky. – Lawn care and landscape professionals interested in improving profitability have a variety of valuable opportunities to learn during the 2014 GIE+EXPO (Green Industry & Equipment Expo) Oct. 23-24 in Louisville at the Kentucky Exposition Center. 

For contractors looking to diversify, sessions not only cover professional knowledge, but also opportunities for diversification. Hardscape North America’s co-location with GIE+EXPO once again provides the opportunity to learn about expanding into the hardscape market. In addition, four Friday morning sessions have been added: two on snow & ice management and two on irrigation.

Workshops and live demonstrations include sessions on how to:

  • Set budgeting goals
  • Boost profits with marketing
  • Empower your team for success
  • Improve your sales processes
  • Survive and prosper as a hardscape contractor
  • Implement cycle & soak and drip irrigation systems
  • Successfully grow your snow management services
  • Improve specific hardscape installation techniques

Each HNA demo is eligible for one ICPI Certified Installer Continuing Education (CE) Credit. Make sure to pick up a CE tracking form at the HNA registration desk.

For information on the education sessions and online registration for the tradeshow and education program, visit www.gie-expo.com.