Outdoor Power Equipment Institute, OPEIThis Saturday, Kris Kiser, president and CEO of the Outdoor Power Equipment Institute (OPEI), will appear on the “Lucky Dog” TV show on CBS to talk about the value of living landscapes for pets and families. This is the first of several episodes this season that will include Kiser and his adopted dog, Lucky, the TurfMutt.

The show “Lucky Dog,” airs Saturday mornings on CBS as a part of the ‘CBS Dream Team, It’s Epic’ block of programming. The show features animal trainer Brandon McMillan, who rescues dogs deemed unadoptable and untrainable. Kiser and Lucky are on a mission to educate viewers on ways to create environmentally—responsible living landscapes that families and their new pets can enjoy.

“Lucky and I are very excited to participate in the “Lucky Dog” television show. I met many families living in California as part of taping the show, and was able to visit their yards and provide tips on how to make a living landscape a home for their new pups,” said Kiser. “It’s not just about having a lawn for your dog and your kids at all costs. It’s about having the right kind of yard, including a lawn, for the environment you are living in today.”

Lucky the “TurfMutt” is a real live superhero who serves as the “spokesdog” for the OPEI Education & Research Foundation’s TurfMutt environmental stewardship and educational program by Scholastic, for children in grades K-5. The national program has reached more than 62 million children, educators and families, since 2009, showing them how they can “save the planet, one yard at a time.”

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